It's an underwater wonderland
Mulberry nailed that sort of fairytale innocence again with their latest SS 2013 campaign. I cannot get over the dewy pastel colours, the shoes that look like the ones that Ariel would wear the moment she abandons her fishtale, and the perfect new shapes of the bags.
I love the choice of model: she has the most fresh-faced luminosity with wideset eyes and radiates tranquility and confidence, a modern Little Mermaid.
The products will be sold in February and a preview can be seen on mulberry.com